The aim of the programme is to professionalize and expand the participants’ knowledge and skills in designing digital publications:
Graduates are capable of handling even large-scale projects from developing the initial concept right through to handing them over to software developers. They know the right questions to ask and how to identify the requirements, problems and user needs involved. Based on this, they are able to develop functional, concise and attractive layouts, test them as click dummies and ultimately prepare designs for programmers to implement. They can also follow the work of the programmers and scrutinize it themselves, enabling them to communicate on equal terms. In addition, they have the skills to present their projects in an objective, coherent and convincing way.