The Zurich Centre for Creative Economies (ZCCE) at the Zurich University of the Arts (ZHdK) in collaboration with Fuelarts, USA, has recently released the Swiss Creative Tech Startups Report 2024.

This report provides detailed insights into the Creative Tech ecosystem and emphasizes educational programs, venture support, and partnership opportunities that promote the sector's growth. It is more than just an academic document; it's a crucial tool for Creative Tech startups looking to grow their presence throughout Switzerland's various cantons.

The 2024 Report fills a critical void by addressing how, despite the well-documented and strategically developed intersections of technology with fields such as finance, health, and biology, the links to the creative industries have not been given enough attention. This joint report underlines a significant opportunity for Switzerland's future development in these industries.

The Creative Economies Forum 2024 (CEF 24) aims to develop the first Creative Tech Manifesto for Switzerland and start a joint effort, drawing from the ideas in the Swiss Creative Tech Report.

CEF 24 will gather leaders, funders, creative tech professionals, academics, researchers, and government representatives to expand on the report's recommendations. We made sure to include those who create and shape content as well as context, bridging generational gaps and incorporating various facets of creative technology into the dialogue.

Along the four thematic clusters of “Education/Research”, “Collaboration/Community”, “Narrative Building”, and “Strategy” we will discuss areas such as:
- Buidling Creative Tech Performance Index
- Entrepreneurial Education
- Investor Education in High-Risk Ventures
- Building of a Specialized Investment Syndicate
- Greater Engagement with Switzerland based global platforms
- Enhanced Inter-Cantonal Interaction
- Designing a Unified Creative Tech Platform
- Consistent Use of Creative Tech
- Broadcasting Success Stories and
- Integration with Brand Strategists

The CEF workshop, designed to enhance collaboration, commenced on the evening of September 4th, featuring a keynote address, panel discussions, and a welcoming reception. On the following day, September 5th, attendees worked together to form the Creative Tech Manifesto and develop collective initiatives within the workshop environment.

Place: Zurich University of the Arts, Toni Campus, Pfingstweidstr. 96, 5th Floor, Room 5.K12.

- 17.30 h      Welcome at Zurich University of the Arts
- 18.00 h      Introduction by Denis Belkevich (Fuelarts) and Christoph Weckerle (ZCCE)
- 18.15 h      Keynote: Daniel Jörg, CIO Farner
                    "Creative Agenda Setting:
                    How to Capture Attention and Elevate Your Topic on the Agenda of
                    Those Who Wouldn`t Naturally Engage"

"Build it and they will come" is a myth.
Social media might give everyone a megaphone, but it doesn’t guarantee you’ll be heard.
In reality, capturing a large audience has never been more challenging. To break through the noise, creativity is your most powerful tool.

The good news? It's not rocket science.

Join Daniel Joerg as he unveils proven methods for creative agenda setting, sharing real-world examples that will help you reach far beyond your core audience.

Daniel Joerg Chief Innovation Officer & Partner of TEAM FARNER, the fastest growing Communications Consultancy in Europe.

                    Followed by a discussion panel with guests.

- 19.30 h      Networking & Apéro riche

After a warm welcome we will start with the instructed workshops. If you are interested you are able to register here.

- 9.30 h      Welcome and Coffee
- 10.00 h    Introduction / Working mode

- 10.15 - 13.00 h    Instructed Workshops

Workshop I: Collaboration / Community
Workshop II: Education / Research
Workshop III: Narrative Building

- 13.00 - 14.00 h    Lunch

- 14.00-16.00 h    Strategy

                            - Rapporteurs reporting from the workshops
                            - Joint formulation of the key points of the manifesto
                            - Prioritise a list of initial initiatives

- 16.00-16.30 h    Next steps: Fuelarts and ZCCE will inform about the focus of the
                            Creative Tech Report 2025

- 16.30-18.00 h    Drinks