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  7. MA Design, Visual Communication
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Educational objectives and professional fields

Educational objectives.

The Master of Arts in Design provides in-depth design knowledge and research-oriented qualifications for design practice, research and outreach. It is characterized by the methodical and research-based analysis, application and development of design knowledge, concepts and processes. The master’s programme leads to a Master of Arts in Design. It also qualifies students to pursue an academic career in their respective field. 

Degree title:
Master of Arts ZHdK in Design with a Major in Visual Communication

Potential areas of employment.

Graduates of the Master’s Major in Visual Communication take on leading roles in the creative industry; establish their own studios, companies or publishing houses; form collectives; work for NGOs and NPOs; create or gain access to new areas of work in design-related industries; initiate research projects or participate in them; and/or pursue an academic career (teaching, artistic-scientific assistantships or a doctorate).