My original motivation was to shed light – a disco light, to be precise – on the restrained, sensuality of oriental culture, which secretly unfolds behind curtains. I feel that the Orient is still not sufficiently addressed in pop culture, and that spurs me on to uncover the secrets lying beneath the oriental carpet, so to speak, and make it accessible to everyone. I think that particularly explosive issues can be addressed and dealt with in a completely different way through an elaborate art pop project. So my own particular field is all about pop culture and its associations with the Orient.